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Print, Packing, Promotion, and the Pandemic:

Print, Packing, Promotion, and the Pandemic: Why Branding is Basic for Business Awareness   The pandemic has forced everyone to cut costs in order to stay afloat and when budget cuts come around, marketing is one of the first things to get slashed. Yet, research shows that utilizing marketing during hard times--like recessions or pandemics--keeps businesses afloat. Two, in particular, can help keep your business strong: direct mail and signage.   Direct Mail More people are stuck at home, mere steps from their mailbox: this...

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